{"id":817,"date":"2021-03-04T00:00:00","date_gmt":"2021-03-04T00:00:00","guid":{"rendered":"https:\/\/ida.hr\/uncategorized\/poziv-na-on-line-radionicu-on-line-poslovanje-i-web-trgovina-2021\/"},"modified":"2025-02-17T10:44:51","modified_gmt":"2025-02-17T10:44:51","slug":"poziv-na-on-line-radionicu-on-line-poslovanje-i-web-trgovina-2021","status":"publish","type":"post","link":"https:\/\/ida.hr\/it\/poziv-na-on-line-radionicu-on-line-poslovanje-i-web-trgovina-2021\/","title":{"rendered":"Poziv na on line radionicu &#8216;On line poslovanje i web trgovina 2021&#8217;"},"content":{"rendered":"<div class=\"post-content__text more-padding-top\">\n<p style=\"text-align: justify;\"><em>Europe Direct Informacijski centar (EDIC) Pula-Pola projekt Grada Pule i Istarska razvojna agencija \u2013 IDA d.o.o. <\/em>organiziraju on line radionicu na temu<strong> \u201eOn line poslovanje i web trgovina 2021\u201c<\/strong> koja \u0107e biti dostupna na <a href=\"https:\/\/www.facebook.com\/IstarskaRazvojnaAgencija\">Facebook stranici Istarske razvojne agencije \u2013 IDA d.o.o.<\/a>i <a href=\"https:\/\/www.facebook.com\/EDICPulaPola\">Facebook stranici EDIC Pula-Pola<\/a> (<a href=\"https:\/\/www.facebook.com\/events\/517248355944335\">doga\u0111aj<\/a>) u <strong>srijedu, 10. o\u017eujka 2021. godine<\/strong> u trajanju <strong>od 10:00 sati do 13:00 sati.<\/strong><\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" alt=\" \" height=\"16\" src=\"https:\/\/ida.hr\/wp-content\/uploads\/2025\/02\/1f4f2.png\" width=\"16\"> <img decoding=\"async\" alt=\" \" height=\"16\" src=\"https:\/\/ida.hr\/wp-content\/uploads\/2025\/02\/1f4bb.png\" width=\"16\"><em>Online prodaja u konstantnom je rastu te oni koji ne koriste online kanale za prodaju i promociju svojih usluga i proizvoda naj\u010de\u0161\u0107e zaostaju za konkurentima. Prema podatcima Hrvatskog zavoda za statistiku trgovina na malo putem interneta ili po\u0161te u prvih 6 mjeseci 2020 godine porasla je za 13,9 % u odnosu na isto razdoblje pro\u0161le godine.Kako bi online prodaja bila uspje\u0161na, od krucijalne je va\u017enosti odabrati kanale prodaje i web trgovinu koja odgovara va\u0161em poslovanju.Online mo\u017eemo prodavati proizvode ili usluge. Zavisno o tipu proizvoda trebamo odabrati idealne kanale. Naime, mnogi poduzetnici neispravno koriste online kanale prodaje i time zna\u010dajno utje\u010du na u\u010dinkovitost same prodaje.<\/em><\/p>\n<p style=\"text-align: justify;\">_______________________________________________________________<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" alt=\" \" height=\"16\" src=\"https:\/\/ida.hr\/wp-content\/uploads\/2025\/02\/1f4f2.png\" width=\"16\"> <strong>Sadr\u017eaj radionice:<\/strong><\/p>\n<p style=\"text-align: justify;\">&#8211; Uvod u online prodaju i uvjeti potrebni za po\u010detak<br \/>&#8211; Kanali online prodaje I (SEO, copywriting, dru\u0161tvene mre\u017ee, inbound marketing)<br \/>&#8211; Kanali online prodaje II (PPC, Newsletter, influenceri)<br \/>&#8211; EU mre\u017ee, kontaktne to\u010dke i alati za poduzetnike<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" src=\"\/media\/filer_public_thumbnails\/filer_public\/55\/f1\/55f132b6-5632-49ad-b095-0b59416b81f7\/nordwood-themes-yymjnpgq-x8-unsplash.jpg__5030x3353_q85_subsampling-2.jpg\"><\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" alt=\" \" height=\"16\" src=\"https:\/\/ida.hr\/wp-content\/uploads\/2025\/02\/1f4bb.png\" width=\"16\"><strong>Cilj radionice<\/strong> je u\u010dvr\u0161\u0107ivanje polo\u017eaja poduzetnika na tr\u017ei\u0161tu, a sve kako bi se smanjila asimetrija informacija te olak\u0161ao pristup poslovnim znanjima i vje\u0161tinama i informacijama klju\u010dnima za rast i razvoj poslovanja, te kako bi se unaprijedila gospodarska uspje\u0161nost i stopa pre\u017eivljavanja pogotovo u novonastaloj situaciji uzrokovanoj korona virusom.<\/p>\n<p style=\"text-align: justify;\">________________________________________________________________<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" alt=\" \" height=\"16\" src=\"https:\/\/ida.hr\/wp-content\/uploads\/2025\/02\/1f4bb.png\" width=\"16\"><strong>Mi\u0161ko Macoli\u0107 Tomi\u010di\u0107<\/strong> je zaljubljenik u digitalni marketing te suvlasnik marketin\u0161ke agencije <a href=\"https:\/\/www.markething.hr\/\">Markething<\/a>, aktivno sudjeluje u promicanju poduzetni\u010dke kulture. Iskustva iz inozemstva prenio je u poslovanje, a danas svoje digitalno znanje, prenosi poduzetnicima i mladim ljudima za poslovanje u 21. stolje\u0107u.Iza sebe ima velik broj edukacija odr\u017eanih za Istarsku razvojnu agenciju, Visit Novigrad Cittanova, Visit Motovun, Istarsku razvojnu turisti\u010dku agenciju, Udru\u017eenje obrtnika Pula, Poduzetni\u010dki inkubator Pazin UP, Europski dom u Zagrebu. Nositelj je kolegija Digitalni marketing na Istarskom Veleu\u010dili\u0161tu \u2013 Universit\u00e0 Istriana di scienze applicate i gost predava\u010d na Katedri za marketing FET-a, Ekonomskom fakultetu u Rijeci, Diopter Otvoreno u\u010dili\u0161te te Ekonomskoj \u0161koli u Puli.<\/p>\n<p style=\"text-align: justify;\"> Radionica je <strong>besplatna i dostupna svim zainteresiranim malim i srednjim poduzetnicima i ostalim polaznicima.<\/strong> Sudionici \u0107e pored brojnih korisnih sadr\u017eaja sudjelovanjem na on line radionici imati prilike saznati vi\u0161e o on line poslovanju i web trgovinu 2021, ali i dobiti informacije o EU mre\u017eama, kontaktnim to\u010dkama i alatima za poduzetnike koje pru\u017ea Europska unija.<\/p>\n<p style=\"text-align: justify;\">Radi projektnih obveza molimo da izvr\u0161ite prijavu na <a href=\"http:\/\/prijave.ida.hr\/hr\/events\/application\/50f630b0f27541a0ae40ef0839d25588\/\">POVEZNICI<\/a>.<\/p>\n<p style=\"text-align: justify;\"> <a href=\"\/media\/filer_public\/31\/fa\/31fa8fb3-d7d0-4b7b-a14c-4de510382fff\/eu_mreze_kontaktne_tocke_i_alati_za_poduzetnike_edic_pula-pola.pdf\">            EU mre\u017ee, kontaktne to\u010dke i alati za poduzetnike EDIC Pula-Pola        <\/a><\/p>\n<p>Za sve dodatne informacije molimo obratite se kontakt osobi:<\/p>\n<section class=\"contacts__wrapper\">\n<div class=\"contacts container\">\n<article class=\"contact effect--shadow\">\n<div class=\"contact__content\">\n<h2 class=\"contact__title\"> Jelena Nikoli\u0107 Ra\u017eem<\/h2>\n<h3 class=\"contact__subtitle\">Stru\u010dna suradnica<\/h3>\n<ul class=\"contact__info\">\n<li>\n<div class=\"icon\"><i class=\"fa fa-phone\"><\/i><\/div>\n<div class=\"data\">                                            <a href=\"tel:0038552381900\" data-no-translation=\"\">                                                                                                    +385 52 381 900                                                                                            <\/a>                                        <\/div>\n<\/li>\n<li>\n<div class=\"icon\">                                            <i class=\"fa fa-envelope-o\"><\/i>                                        <\/div>\n<div class=\"data\">                                            <a href=\"mailto:jelena.nikolic@ida.hr\" data-no-translation=\"\">jelena.nikolic@ida.hr<\/a>                                        <\/div>\n<\/li>\n<\/ul><\/div>\n<\/article><\/div>\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"<p>Europe Direct Informacijski centar (EDIC) Pula-Pola projekt Grada Pule i Istarska razvojna agencija \u2013 IDA d.o.o. organiziraju on line radionicu na temu \u201eOn line poslovanje i web trgovina 2021\u201c koja \u0107e biti dostupna na Facebook stranici Istarske razvojne agencije \u2013 IDA d.o.o.i Facebook stranici EDIC Pula-Pola (doga\u0111aj) u srijedu, 10. o\u017eujka 2021. godine u trajanju [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":818,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-817","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novosti"],"blocksy_meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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