{"id":939,"date":"2020-06-26T00:00:00","date_gmt":"2020-06-26T00:00:00","guid":{"rendered":"https:\/\/ida.hr\/uncategorized\/poduzetnicima-predstavljen-nacin-izdvajanja-od-konkurencije-i-pozicioniranja-na-trzistu-putem-online-webinara-na-temu-brendiranje-i-brend-strategija\/"},"modified":"2025-02-17T10:45:09","modified_gmt":"2025-02-17T10:45:09","slug":"poduzetnicima-predstavljen-nacin-izdvajanja-od-konkurencije-i-pozicioniranja-na-trzistu-putem-online-webinara-na-temu-brendiranje-i-brend-strategija","status":"publish","type":"post","link":"https:\/\/ida.hr\/en\/poduzetnicima-predstavljen-nacin-izdvajanja-od-konkurencije-i-pozicioniranja-na-trzistu-putem-online-webinara-na-temu-brendiranje-i-brend-strategija\/","title":{"rendered":"Poduzetnicima predstavljen na\u010din izdvajanja od konkurencije i pozicioniranja na tr\u017ei\u0161tu putem online webinara na temu &#8220;Brendiranje i brend strategija&#8221;"},"content":{"rendered":"<div class=\"post-content__text more-padding-top\">\n<p style=\"text-align: justify;\">Danas, 26. lipnja 2020. godine odr\u017ean je u organizaciji Istarske razvojne agencije u sklopu projekta UP SMART, online webinar na temu <strong>&#8220;<\/strong><strong>Brendiranje i brend strategija\u201c<\/strong>, kojeg su pratili brojni poduzetnici i obrtnici s podru\u010dja Istarske \u017eupanije ali i ostatka Hrvatske. Radionicu je vodio <em>Muamer Mujevi\u0107<\/em>, kretivnidirektor<a href=\"https:\/\/iconisagency.com\/\">Iconis<\/a>, jedne od vode\u0107ih digitalnih marketing agencija u Hrvatskoj. Online webinar se mogao pratiti putem <a href=\"https:\/\/www.facebook.com\/IstarskaRazvojnaAgencija\">Facebook stranice Istarske razvojne agencije<\/a>. Snimka webinara dostupna je na Facebook<a href=\"https:\/\/www.facebook.com\/IstarskaRazvojnaAgencija\/videos\/270340064198157\/\">poveznici<\/a>i na YouTube <a href=\"https:\/\/www.youtube.com\/watch?v=BF3Z8yalJpQ&#038;feature=youtu.be\">poveznici<\/a>.<\/p>\n<p style=\"text-align: justify;\"><strong>Cilj<\/strong> ove radionice je bio poduzetnicima predstaviti na\u010din izdvajanja od konkurencije i pozicioniranja na tr\u017ei\u0161tu s posebnim naglaskom na male i srednje poduzetnike kojima je razvijanje brenda neizostavan zadatak ako \u017eele izbje\u0107i pad cijena na izuzetno konkurentnom tr\u017ei\u0161tu. Znamo da brend predstavlja viziju, vrijednost tvrtke te na\u010din funkcioniranja tvrtke te je kod brendiranja vrlo va\u017eno u ranoj fazi definirati \u0161to podrazumijeva brend tvrtke te dugoro\u010dno i strate\u0161ko razmi\u0161ljati o mogu\u0107em razvoju brenda.<\/p>\n<p style=\"text-align: justify;\">Projekt <strong>UP SMART<\/strong>, koji se sufinancira iz Europskog fonda za regionalni razvoj ima za cilj pru\u017eanje usluga informiranja za mala i srednja poduze\u0107a u Istarskoj \u017eupaniji u razli\u010ditim fazama njihovog razvoja s posebnim fokusom na poduze\u0107a koji posluju manje od 36 mjeseci. Osim usluge informiranja, projekt tako\u0111er uklju\u010duje provedbu 16 besplatnih radionica i 8 doga\u0111anja za poduzetnike u svrhu u\u010dvr\u0161\u0107ivanja polo\u017eaja poduzetnika na tr\u017ei\u0161tu, a sve kako bi se smanjila asimetrija informacija te olak\u0161ao pristup poslovnim znanjima i vje\u0161tinama i informacijama klju\u010dnima za rast i razvoj poslovanja, te kako bi se unaprijedila gospodarska uspje\u0161nost i stopa pre\u017eivljavanja.<\/p>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Danas, 26. lipnja 2020. godine odr\u017ean je u organizaciji Istarske razvojne agencije u sklopu projekta UP SMART, online webinar na temu &#8220;Brendiranje i brend strategija\u201c, kojeg su pratili brojni poduzetnici i obrtnici s podru\u010dja Istarske \u017eupanije ali i ostatka Hrvatske. Radionicu je vodio Muamer Mujevi\u0107, kretivnidirektorIconis, jedne od vode\u0107ih digitalnih marketing agencija u Hrvatskoj. Online [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":940,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-939","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novosti"],"blocksy_meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Poduzetnicima predstavljen na\u010din izdvajanja od konkurencije i pozicioniranja na tr\u017ei\u0161tu putem online webinara na temu &quot;Brendiranje i brend strategija&quot; - IDA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ida.hr\/en\/poduzetnicima-predstavljen-nacin-izdvajanja-od-konkurencije-i-pozicioniranja-na-trzistu-putem-online-webinara-na-temu-brendiranje-i-brend-strategija\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Poduzetnicima predstavljen na\u010din izdvajanja od konkurencije i pozicioniranja na tr\u017ei\u0161tu putem online webinara na temu &quot;Brendiranje i brend strategija&quot; - IDA\" \/>\n<meta property=\"og:description\" content=\"Danas, 26. lipnja 2020. godine odr\u017ean je u organizaciji Istarske razvojne agencije u sklopu projekta UP SMART, online webinar na temu &#8220;Brendiranje i brend strategija\u201c, kojeg su pratili brojni poduzetnici i obrtnici s podru\u010dja Istarske \u017eupanije ali i ostatka Hrvatske. 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