{"id":535,"date":"2022-09-08T00:00:00","date_gmt":"2022-09-08T00:00:00","guid":{"rendered":"https:\/\/ida.hr\/uncategorized\/poziv-na-besplatnu-radionicu-user-journey-kako-prilagoditi-proizvod-uslugu-svome-korisniku\/"},"modified":"2025-02-17T10:44:14","modified_gmt":"2025-02-17T10:44:14","slug":"poziv-na-besplatnu-radionicu-user-journey-kako-prilagoditi-proizvod-uslugu-svome-korisniku","status":"publish","type":"post","link":"https:\/\/ida.hr\/en\/poziv-na-besplatnu-radionicu-user-journey-kako-prilagoditi-proizvod-uslugu-svome-korisniku\/","title":{"rendered":"Poziv na besplatnu radionicu &#8220;User-journey &#8211; kako prilagoditi proizvod\/uslugu svome korisniku\u201c"},"content":{"rendered":"<div class=\"post-content__text more-padding-top\">\n<p style=\"margin-right: 0cm; margin-left: 0cm; text-align: justify;\">Istarska razvojna agencija \u2013 IDA d.o.o. u sklopu projekta \u201eCoworking Pula\u201c poziva sve zainteresirane poduzetnike na <strong>besplatnu radionicu pod nazivom &#8216;User-journey \u2013 kako prilagoditi proizvod\/uslugu svome korisniku&#8217;. <\/strong>Radionica \u0107e se odr\u017eati u <strong>\u010detvrtak, 22. rujna 2022. godine od 10:00 do 13:45 sati u\u017eivo u prostorijama IDA-e na adresi Mleta\u010dka 12\/IV u Puli za maksimalno 15 sudionika te istovremeno online putem Zoom platforme putem sljede\u0107eg <\/strong><a href=\"https:\/\/us06web.zoom.us\/j\/81316636136?pwd=ZG5DNFVKemNCd1pMZ2liWjc1MmRWZz09\">linka<\/a><strong>.<\/strong><\/p>\n<p style=\"text-align: justify;\">Korisni\u010dko putovanje \u201eUser-journey\u201c je iskustvo koje osoba ima u interakciji s odre\u0111enim proizvodom ili uslugom, a mapiranje korisni\u010dkog putovanja \u201euser-journey map\u201c je proces koji ocrtava razli\u010dite faze kroz koje kupac prolazi da bi kupio proizvod ili uslugu. Ova mapa omogu\u0107ava tvrtkama da sagledaju prodajni proces iz perspektive kupca kako bi identificirali nedostatke u usluzi ili komunikaciji. Pomo\u0107i \u0107e im u predvi\u0111anju pona\u0161anja kupaca, uvidjeti \u0161to im se od njihovog trenuta\u010dnog prodajnog procesa svi\u0111a, a koje procese mogu pobolj\u0161ati kako bi iskustvo klijenata bilo \u0161to ugodnije. <\/p>\n<p style=\"text-align: justify;\">Polaznici radionice ste\u0107i \u0107e znanja o va\u017enosti prilagodbe proizvoda ili usluga ciljnom korisniku, kako bi pove\u0107ali konverzije i privukli \u0161to vi\u0161e klijenata. Radionica je koncipirana na na\u010din da \u0107e polaznici ste\u010dena znanja i vje\u0161tine mo\u0107i koristiti u praksi netom po zavr\u0161etku radionice. Radionicu \u0107e biti mogu\u0107e pratiti online na Zoom platformi, no budu\u0107i da je radionica prakti\u010dnog karaktera, online sudionici mo\u0107i \u0107e usvojiti teoretske koncepte, ali ne\u0107e biti u mogu\u0107nosti sudjelovati u aktivnostima koje zahtijevaju fizi\u010dko prisustvo (vje\u017ebe u\u017eivo).<\/p>\n<p style=\"text-align: justify;\"><strong>Raspored (Program) odr\u017eavanja edukacije:<\/strong><\/p>\n<p style=\"text-align: justify;\">10:00 &#8211; Uvod<br \/>10:15 &#8211; Osnove dizajna korisni\u010dkog iskustva (UX)<br \/>11:00 &#8211; Analiza primjera dobrog i lo\u0161eg UX dizjana<br \/>11:30 &#8211; Pauza<br \/>11:50 &#8211; \u0160to su mape korisni\u010dkog putovanja (User-journey maps)<br \/>12:15 &#8211; Zajedni\u010dka izrada i analiza mape korisni\u010dkog putovanja<br \/>12:45 &#8211; Samostalna vje\u017eba i diskusija<br \/>13.30 &#8211; 13.45 \u2013 Zaklju\u010dak<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" src=\"\/media\/filer_public_thumbnails\/filer_public\/44\/22\/44224459-63a1-40e1-bbc8-aaf0c9545dac\/ipad-g45905ef5a_1920.jpg__1920x1275_q85_subsampling-2.jpg\"><\/p>\n<p style=\"text-align: justify;\">Edukacija je zami\u0161ljena kao kombinacija teorijskog i prakti\u010dnog gdje se od polaznika o\u010dekuje da aktivno sudjeluju u diskusiji i vje\u017ebama. Polaznici \u0107e se na radionici upoznati s osnovama dizajna korisni\u010dkog iskustva (UX), s naglaskom na izradu mape korisni\u010dkog putovanja (User-journey mape). Za sudjelovanje na radionici nije potrebno ra\u010dunalo.<\/p>\n<p style=\"text-align: justify;\"><strong>O predava\u010du:<\/strong><br \/>Irena Musi, \u017eivi i radi u Puli. Dugi niz godina bavi se grafi\u010dkim, web i UX dizajnom. Osim toga, predava\u010dica ima vi\u0161e od 15 godina predava\u010dkog iskustva u podru\u010dju grafike i dizajna. Dugi niz godina predava\u010dica priprema i provodi interaktivne i prakti\u010dne edukacije iz podru\u010dja grafike i dizajna koje polaznicima omogu\u0107uju stjecanje vrlo upotrebljivih znanja i vje\u0161tina. <\/p>\n<p style=\"text-align: justify;\">Radionica je besplatna za sve sudionike, a prijava je obavezna iz organizacijskih razloga.<\/p>\n<p style=\"text-align: justify;\"><strong>Mole se svi zainteresirani da se prijave za navedenu radionicu putem sljede\u0107e <\/strong><a href=\"http:\/\/prijave.ida.hr\/hr\/events\/application\/329e3917a8274e0a94d85a36f529d830\/\">poveznice<\/a><strong>, najkasnije do utorka, 20. rujna, 2022. godine.<\/strong><\/p>\n<p style=\"text-align: justify;\"><strong>Za sve sudionike edukacije u\u017eivo osigurano je osvje\u017eenje, \u0161to je ujedno prilika za umre\u017eavanje te razmjenu znanja i iskustva.<\/strong><\/p>\n<p style=\"text-align: justify;\">Za sve dodatne informacije slobodno se obratite kontakt osobi:<\/p>\n<p style=\"text-align: justify;\">\n<p><strong>FILIP \u0160ETI\u0106<br \/>o\\ +385 52 381 900<br \/>o\\ filip.setic@ida.hr<\/strong><\/p>\n<p><\/p>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Istarska razvojna agencija \u2013 IDA d.o.o. u sklopu projekta \u201eCoworking Pula\u201c poziva sve zainteresirane poduzetnike na besplatnu radionicu pod nazivom &#8216;User-journey \u2013 kako prilagoditi proizvod\/uslugu svome korisniku&#8217;. Radionica \u0107e se odr\u017eati u \u010detvrtak, 22. rujna 2022. godine od 10:00 do 13:45 sati u\u017eivo u prostorijama IDA-e na adresi Mleta\u010dka 12\/IV u Puli za maksimalno 15 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":536,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novosti"],"blocksy_meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Poziv na besplatnu radionicu &quot;User-journey - kako prilagoditi proizvod\/uslugu svome korisniku\u201c - IDA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ida.hr\/en\/poziv-na-besplatnu-radionicu-user-journey-kako-prilagoditi-proizvod-uslugu-svome-korisniku\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Poziv na besplatnu radionicu &quot;User-journey - kako prilagoditi proizvod\/uslugu svome korisniku\u201c - IDA\" \/>\n<meta property=\"og:description\" content=\"Istarska razvojna agencija \u2013 IDA d.o.o. u sklopu projekta \u201eCoworking Pula\u201c poziva sve zainteresirane poduzetnike na besplatnu radionicu pod nazivom &#8216;User-journey \u2013 kako prilagoditi proizvod\/uslugu svome korisniku&#8217;. 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